Pregnancy ultrasound (first trimester) cost in Wisconsin

Prices at 89 hospitals in Wisconsin, from their machine-readable files. Here the median cash price is $532 — 9% above the US median ($489), roughly 4.6× the Medicare rate.

Lowest cash prices

HospitalLocationCashInsurerCMS ratingER waitReadmit
Ascension Ne Wisconsin-St Elizabeth Campus Appleton, WI $147 $121 ★ 4/5 148 min 14.8%
Aspirus Stevens Point Hospital & Clinics, Inc. Stevens Point, WI $280 ★ 4/5 145 min 15.4%
Aspirus Rhinelander Hospital Rhinelander, WI $280 ★ 3/5 161 min 14.4%
Aspirus Wausau Hospital Wausau, WI $280 ★ 4/5 156 min 14.1%
Aspirus Divine Savior Hospital Portage, WI $280 ★ 3/5 151 min 14.6%
Howard Young Medical Center Woodruff, WI $280 ★ 4/5 164 min 14.6%
Aspirus Eagle River Hospital Eagle River, WI $280 87 min 15.5%
Aspirus Stanley Hospital Stanley, WI $280 158 min 14.8%
Aspirus Tomahawk Hospital Tomahawk, WI $280 121 min 14.1%
Aspirus Medford Hospital & Clinics, Inc Medford, WI $280 149 min 14.4%
Aspirus Merrill Hospital Merrill, WI $280 126 min 15.2%
Hudson Hospital Hudson, WI $281 $214 ★ 5/5 117 min 14.3%
Ascension Calumet Hospital Chilton, WI $352 $121 83 min
Aspirus Riverview Hospital & Clinics Inc Wisconsin Rapids, WI $361 $312 ★ 3/5 166 min 15.1%
Langlade Hospital Antigo, WI $361 $312 136 min 14.6%
Gundersen Boscobel Area Hospital and Clinics Boscobel, WI $367 $388 120 min 14.9%
Ascension All Saints Hospital Racine, WI $367 $244 ★ 2/5 148 min 14.1%
Ascension Se Wisconsin Hospital Milwaukee, WI $367 $244 ★ 5/5 119 min 13.6%
Thedacare Regional Med Ctr-Neenah Neenah, WI $390 $359 ★ 4/5 142 min 14.8%
Thedacare Regional Medical Center-Appleton Inc Appleton, WI $390 $272 ★ 4/5 147 min 13.1%
Thedacare Medical Center-Wild Rose Wild Rose, WI $390 $541 122 min
Thedacare Medical Center-New London New London, WI $390 $547 83 min 14.9%
Thedacare Medical Center-Waupaca Waupaca, WI $390 $552 ★ 3/5 116 min 14.5%
Thedacare Medical Center-Shawano Shawano, WI $390 $432 ★ 4/5 110 min 14.8%
Thedacare Medical Center-Berlin Inc Berlin, WI $390 $499 ★ 3/5 110 min 14.7%

CMS rating = overall hospital star rating (1–5); ER wait = median minutes in the emergency department; Readmit = 30-day readmission rate (lower is better) — all from Medicare’s Care Compare; “—” = not reported. Data last updated August 2026. Prices from hospitals’ machine-readable files (45 CFR §180); Medicare benchmark from CMS PFS/CLFS/IPPS. Prices below 15% of the median are excluded as likely partial or mis-coded charges. Estimates — confirm with the hospital. Report an incorrect price.

Price comparison (median)

Chargemaster (list price)
$787
Cash / self-pay
$532
Insurer-negotiated
$493
Medicare pays
$117
$280$743
Median cash $532  ·  Medicare $117  ·  bar = typical cash range (10th–90th percentile)
Is this a fair price?
1× Medicarefair ≈2×5×+

Typical cash price here is $532 — about 4.6× the Medicare rate ($117). High vs Medicare. A fair cash price is usually within ~2× Medicare ($234).

💡 Asking for the cash price instead of the $787 list price could save about $255 (32%).

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Rough estimate from this procedure’s median insurer-negotiated rate. Your actual cost depends on your plan — confirm with your insurer.

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